Podcast #1090 The Right Action With The Wrong Process

During a call with a client, I congratulated him on exceeding his goal on the number of reviews that we wanted to hold in July. When I took a look at how many introduction conversations he had during the month of July it was abysmal, less than 10% of the reviews included an introduction conversation. That’s a huge miss, and I told him that. The question that I asked him was basically how did you forget this part of the process. Listen to today’s episode for the answer.